Job Details

Associate Director of Recruitment and Marketing, MS-Environment and Sustainability Management - McDonough School of Business

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Position Number: 6335071
Location: Washington, DC
Position Type: Admissions/Enrollment

Associate Director of Recruitment and Marketing, MS-Environment and Sustainability Management - McDonough School of Business

Georgetown University comprises two unique campuses in the nation's capital. With the Hilltop Campus located in the heart of the historic Georgetown neighborhood, and the Capitol Campus, just minutes from the U.S. Capitol and U.S. Supreme Court, Georgetown University offers rigorous academic programs, a global perspective, and unparalleled opportunities to engage with Washington, D.C. Our community is a close-knit group of remarkable individuals driven by intellectual inquiry, a commitment to social justice, and a shared dedication to making a difference in the world.

Requirements

At Georgetown University's McDonough School of Business, our mission is to build global business knowledge and inspire ethical leaders to serve the common good. We provide a world-class undergraduate, graduate, and executive experience rooted in our distinctiveness: Access to expertise across Georgetown University's renowned schools to provide interdisciplinary, integrated, learning experiences; A location in the global capital city of Washington, D.C., with access to thought leaders and influencers across business, government, policy, non-governmental agencies, and embassies; And Georgetown University's Jesuit tradition that calls upon us to be leaders who foster a collaborative culture and use empathy and care for others as they work to solve the world's most complex challenges and serve the common good.

The Associate Director of Recruitment and Marketing manages all activities related to recruitment, marketing, and admissions for the Master of Science in Environment and Sustainability Management (MS-ESM) program to ensure that we meet enrollment goals. The Associate Director also partners with the internal marketing teams and external marketing firms to support paid advertising campaigns for programs across the Graduate & Executive Degree Programs Admissions portfolio.

Duties include but are not limited to:

Develop and execute marketing, recruitment and admissions plans for the MS-ESM program
Support all aspects of MS-ESM recruiting outreach including managing and executing the lead and applicant journey (answering all emails, telephone calls, and walk-in inquiries) and creating and implementing all procedures for recruitment outreach and follow-up with prospects.
Ensure that all marketing content materials (both printed and online) are up to date and factually represent MS-ESM program goals.
Create the email communication strategy and writing/sending emails within our marketing automation platform.
Plan recruiting events such as on and off campus and online information sessions, and traveling to represent MSB at recruiting fairs (domestically/internationally).
Coordinate with the MS-ESM Program Coordinator to ensure a smooth handoff of applicants for application review and interview scheduling, and of deposited students for continued engagement and support.
Act as a liason with our external marketing firm to review and monitor paid advertising campaigns for graduate degree programs across the Graduate & Executive Degree Programs Admissions portfolio. This includes overseeing the execution of digital, social, search, programmatic, out-of-home, sponsored content, and streaming campaigns; The Associate Director may also support applicant interviews across programs as needed.

Work Interactions

This position reports to the Assistant Dean of Graduate & Executive Degree Programs Admissions and interacts on an ongoing basis with prospective and enrolling students by providing information in a professional and persuasive manner. This position interacts with the Director of the MS-ESM program and the Staff at Earth Commons Institute to ensure the efficient flow of recruitment and admissions information and participation in recruitment related events. He/she will manage outside vendors for contracts (e.g., catering, marketing vendors). The Associate Director will also coordinate with various Georgetown University offices, such as the Office of Financial Aid and the Veterans Affairs office. It is essential that this individual be professional, and knowledgeable about the MS-ESM and all of MSB and Earth Commons offerings to best guide prospects during their exploratory journey.

Requirements and Qualifications

Bachelor's degree required
At least 3-5 years of experience
Outstanding verbal, interpersonal, and written communication skills and strong team orientation
Critical ability to multitask, prioritize and execute, strong attention for detail
Experience planning and managing a wide range of events and activities

Preferred Requirements and Qualifications

Bachelor's degree required
At least 3-5 years of experience
Outstanding verbal, interpersonal, and written communication skills and strong team orientation
Critical ability to multitask, prioritize and execute, strong attention for detail
Experience planning and managing a wide range of events and activities
Experience in higher education/admissions environment is highly desirable
Familiarity with a marketing automation tool like Marketo and/or CRM tool like Salesforce preferred
Comfort in working directly with executives at all levels and a desire to engage with international cultures

Work Mode Designation

This position's work mode has been designated as Hybrid. Please note that work mode designations are regularly reviewed to meet the evolving needs of the University. Such review may necessitate a change to a position's mode of work designation. Complete details about Georgetown University's mode of work designations can be found on the Department of Human Resources website: https://hr.georgetown.edu/mode-of-work-designation.

Pay Range:

The projected salary or hourly pay range for this position which represents the full range of anticipated compensation is:
$44,022.00 - $73,406.80

Compensation is determined by a number of factors including, but not limited to, the candidate's individual qualifications, experience, education, skills, and certifications, as well as the University's business needs and external factors.

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Submission Guidelines:

Please note that in order to be considered an applicant for any position at Georgetown University you must submit a resume for each position of interest for which you believe you are qualified. Documents are not kept on file for future positions.

Need Assistance:

If you are a qualified individual with a disability and need a reasonable accommodation for any part of the application and hiring process, please click here for more information, or contact the Office of Institutional Diversity, Equity, and Affirmative Action (IDEAA) at 202-687-4798 or ideaa@georgetown.edu.

Need some assistance with the application process? Please call 202-687-2500. For more information about the suite of benefits, professional development and community involvement opportunities that make up Georgetown's commitment to its employees, please visit the Georgetown Works website.

EEO Statement:

GU is an Equal Opportunity Employer. All qualified applicants are encouraged to apply, and will receive consideration for employment without regard to age, citizenship, color, disability, family responsibilities, gender identity and expression, genetic information, marital status, matriculation, national origin, race, religion, personal appearance, political affiliation, sex, sexual orientation, veteran status, or any other characteristic protected by law.

Benefits:

Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the Department of Human Resources website.

To apply, visit https://georgetown.wd1.myworkdayjobs.com/en-US/Georgetown_Admin_Careers/job/Main-Campus/Associate-Director-of-Recruitment-and-Marketing--MS-Environment-and-Sustainability-Management---McDonough-School-of-Business_JR22478